Dr Liz Ferrier
Liz Ferrier
Senior Lecturer in Marketing
  • PhD (The University of Queensland)
  • MA (Queens University, Canada)
  • BA(Hons) (The University of Queensland)
+61 7 334 68005
Room 405, Colin Clark Building, St. Lucia Campus

    Research interests

    Advertising and Communication
    Current research projects include: a national survey of “Australian values” among high school students, investigating school curriculum, media and new media content and uses; amateur content creation on the web and online communities; disabilities, employment and organizations; Mode 2 Knowledge organizations. She also researches transitions occurring in the advertising industry associated with convergence and the fragmentation of audiences. Her articles on the Australian advertising industry (media planning and buying), and on the measurement of television audiences, have been published in Media International Australia.


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