Dr Gabby Walters
Gabby Walters
Senior Lecturer | Honours Program Leader
  • PhD (Griffith University)
+61 7 334 60593
Room 454, GP North Building, St. Lucia Campus

    Dr Walter's primary research interests revolve around tourism marketing communications, tourist behaviour and tourism crisis recovery. Currently, she is working on a series of studies that seek to investigate the impact that Terrorism related activity is likely to have on travel behaviour and tourist decision making. This research will identify marketing related response strategies for tourism managers seeking to avoid a significant downturn in tourist visitation if and when such events occur.

    Dr Walters has led a number of industry consultancy projects for both state and regional tourism organisations within Australia and has been invited on several occasions to deliver key note addresses on brand image recovery to destinations that have been affected by some form of crises or natural disaster.

    She has spoken of her research findings at a number of international conferences and she has over 35 publications that include acclaimed academic journals, University text books and edited research books. Prior to her University career, Dr Walters spent 16 years in the hospitality industry.


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    Major research grants

    Title Agency Year Amount
    Travel Preferences and Behaviours of Australia's International Student Market Tourism and Events Queensland 2017 $31,900
    UQ Advancing Women Researchers Grant 2015 Round 2 - Dr Gabrielle Walters. UQ Advancing Women Researchers Grants 2016 $4,200
    UQ Business School Research Laboratory UQ Major Equipment and Infrastructure 2016 $49,500
    Travel Preferences and Behaviours of Chinese Students Studying in Queensland. Tourism and Events Queensland 2016 $19,522