Master of Business

Master of Business

The Master of Business is designed for people aspiring for management roles, for current managers seeking formal qualifications and for those changing career direction. This program will help you to further develop your business skills, build specialist knowledge within your chosen area and accelerate your career.

You can choose to specialise in the areas of advertising, human resource management, innovation and entrepreneurship, international business, leadership, marketing, or social impact and sustainability.

The Master of Business qualification is highly regarded by employers worldwide. As a leading global institution, UQ Business School is renowned for its cutting-edge research, the quality of its academic staff and its close links with industry, which ensures that our teaching is always fresh and relevant to contemporary business.


Applicants for the Master of Business (1.5 years) program must have:

  • a Bachelor's degree or equivalent in the same discipline as approved by the Executive Dean with a GPA of at least 4.50 on a 7 point scale. 

Applicants for the Master of Business (2 years) program must have:

  • a Graduate Certificate in Business from UQ or equivalent with a GPA of at least 4.50 on a 7 point scale; or
  • a Bachelor's degree or equivalent with a GPA of at least 4.50 on a 7 point scale.

For students who have previously undertaken studies in business or commerce, entry will only be considered for a field not already studied.

The application procedure for the program varies depending on whether you are a domestic or international student.

See further information about course dates, costs and how to apply:

For Master of Business 1.5 year program

For Master of Business 2 years program


No previous degree?

Students without the equivalent of an Australian Bachelor’s degree are able to enter via the Graduate Certificate in Business as long as they have at least seven years full-time work experience. Upon successful completion of the first four relevant courses and meeting the GPA entry requirements, students articulate into the Master of Business (2 years) program with full credit.



The Master of Business program offers two different entry points depending on your previous studies. The Master (1.5 years) is designed for those graduates with a Bachelor’s degree in the same discipline. The Master (2 years) includes the core fundamentals of general management for those graduates with a Bachelor’s degree from any discipline.

Both Master’s provide an opportunity for two fields of study or additional research electives (which may provide a pathway to research higher degree programs). Each specialised field of study will equip you with the relevant knowledge to jump start or advance your chosen profession.

View the 1.5 years program course list.

View the 2 years program course list.


Demand for business and marketing professionals with expertise in advertising is rapidly expanding. This demand is especially strong in emerging economies as they transition to economies driven by domestic consumer demand. The advertising industry itself has changed greatly over the past two decades with changes in industry structure, media channels, technology, and consumer empowerment. Media rather than creative companies dominate the advertising industry today. These companies require professionals with knowledge of, and skills in, strategic media buying and planning, marketing and advertising program evaluation, and in emerging areas of specialisation such as social media management.

The advertising courses are designed for marketing professionals to acquire the strategic perspective needed to be successful in this global industry.

Human resource management

A strong team is the main asset in any successful organisation. Creating an organisational culture that fosters innovation and collaboration is key for businesses to remain competitive in an increasingly challenging global environment. These courses will allow you to build advanced skills in key aspects of human resource management including recruitment and selection of employees, management of performance, compensation, training and development, career support, development of teams, communication and conflict, and industrial negotiation and resolution.

With well-rounded knowledge of all aspects of HR and specialist skills in recruitment, team development and conflict resolution, our graduates are highly sought after by employers.

Information systems

Businesses today rely on information technology and information systems for all aspects of their operation - from accounting and enterprise software to online trading systems and web applications. Professionals who have data analytics, process improvement and information system design skills, together with a broad understanding of the business value of technology, are in high demand.

UQ Business School is one of the leading institutions for the study of business information systems in Australia. Students can choose from a wide range of career options including business or data analyst, systems or process analyst, management consultant, or information systems manager.

Innovation and entrepreneurship

Entrepreneurship is an exciting field that focuses on building sustainable business ventures by combining the latest research, innovative technology and business management practices. If you are energised by working on creative projects and excited by the idea of building a business or product from the ground up then this field of study is for you. The courses combine the fundamental skills of business management with the latest strategies around research commercialisation, product development and innovative business operations.

The skills developed by studying entrepreneurship can lead to an exciting array of diverse career opportunities that put you at the forefront of innovation.

International business

Skills in international business are essential for the new generation of managers in today’s global marketplace. By studying this field, you will gain advanced skills in building and managing an international enterprise and developing mutually beneficial relationships with suppliers, service agents and partners. The courses are continually revised to ensure they reflect the latest research and examine issues pertinent to global business such as cross cultural management, international supply chains, globalisation and the world economy.

The skills you develop will make you highly attractive to organisations that engage in international business or are looking to grow or expand into overseas markets in the future.


Are you wanting to undertake a leadership role in the workplace or enhance your current practices? The leadership courses will provide you with the skills to advance your professional and administrative careers in larger organisations in the private, government, and not-for-profit sectors. It is also intended for those who see themselves as self-employed entrepreneurs. This specialisation focuses on values-based, transformative models of leadership that produce positive outcomes for the organisation and society. Incorporating gender and cultural issues contributes to more democratic and diverse leadership possibilities in the future.

You will develop an understanding of the principles of leadership and cultivate the practical aptitudes needed to lead contemporary organisations from middle management to CEO. Our lecturers are also world-class researchers in leadership studies who not only know about, but who are responsible for shaping the theory of leadership.

Download teh leadership flyer

UQBS Leadership video


Marketing is a continually evolving area that is creative, rewarding and innovative. To ensure that you are at the forefront of today’s competitive marketplace, you need a qualification combining marketing fundamentals with the latest research and industry insights. The marketing courses will show you how to develop successful strategies encompassing the “4 Ps” of marketing - product, price, place, and promotion.

You will develop skills in areas such as product and brand management, awareness and loyalty, consumer behaviour and purchasing decisions, data analysis, communications and public relations, which will make you a valuable asset to any organisation.

Social impact and sustainability

Sustainability issues including climate change and carbon emissions trading are becoming an increasingly important consideration in business management. UQ Business School is renowned worldwide for its research into contemporary sustainability practice, and we work with managers to help them develop leadership and sustainability goals. Our industry knowledge provides the basis for social impact and sustainability courses, which combine theory and practice. You will learn about innovative strategies through which managers can succeed in existing and untapped markets by generating entrepreneurial solutions.

Graduates who combine strategic business management skills combined with knowledge of social impact and sustainability issues are in increasing demand by employers.

Supply chain management

Supply chains are the backbone of the global economy, and the need for professionals who can design, manage and operate complex global supply chains continues to grow.

This field of study comprises two UQ based courses as well as credit obtained via five online courses offered through The Massachusetts Institute of Technology (MIT) MicroMasters credential in Supply Chain Management. The incorporation of online courses allows you greater flexibility in your studies at a significantly reduced cost.

These courses contain theoretical concepts as well as practical considerations of managing supply chains. You will learn the three flows of Supply Chain Management – the flow of the physical product, the flow of information and the flow of money, as well as supply chain analytics, design, dynamics, technology and systems.

Download the flyer

View the 1.5 years program course list.

View the 2 years program course list.



The Master of Business program takes one and a half years or two years of full-time study to complete (depending on your previous degree), or the equivalent part-time.

View the 1.5 years program study plan.

View the 2 years program study plan.


The standard full-time load for a program is 8 units per semester (this usually means 4 courses worth 2 units each per semester). Full-time study is defined as 75% or more of the standard full-time load for a program (i.e. at least 6 units per semester, or 3-4 courses, for most programs).

International students must be enrolled in 8 units per semester.

It is estimated that for each course a student would have approximately 3-5 contact hours in lectures and tutorials, and would also need to do additional hours of study.


Australian students can study part-time (usually 1 to 2 courses per semester). In some cases, classes are scheduled multiple times per week and students can choose either day or evening classes. This does not occur in all programs. If you intend to study solely in the evenings, please check the availability and timing of classes.


What outcomes to expect from your degree

The Master of Business is a prestigious qualification that is well recognised by employers and that demonstrates you have superior business acumen and specialist skills. Graduates are sought after by organisations in the public, private and not-for-profit sector though career opportunities will depend on your particular area of specialisation.

Graduates who choose to specialise in advertising enjoy careers in advertising agencies, marketing research and marketing departments. They can effectively interface between the three types of businesses and take on account management and managerial roles in the rapidly changing areas of advertising and marketing.

Human resource management graduates enjoy careers as HR consultants and managers in public and private sectors, in recruitment and candidate selection, industrial relations, employer associations, negotiation and advocacy, and occupational health and safety.

Innovation and entrepreneurship graduates build their own businesses, work in a consultancy environment helping businesses to commercialise, grow and expand, or move into management roles that focus on creating and maintaining sustainable business ventures.

Graduates with international business skills can find roles as consultants or managers in private businesses with international operations and trading networks, state and federal government agencies, and trade or industry associations.

Leadership graduates can advance their professional and administrative careers in larger organisations in the private, government, and not-for-profit sectors. It is also intended for those who see themselves as self-employed entrepreneurs.

Marketing graduates enjoy positions as managers and consultants in marketing and advertising agencies, in the marketing departments of private, public or not-for-profit organisations, in market research or within the entertainment industry.

Graduates specialising in social impact and sustainability enjoy careers as consultants, managers and advisors in large organisations and private businesses. Graduates work in areas such as sustainability, renewables and clean technology management, energy efficiency, or advise high-impact industries such as the resources and mining sector on social and environmental strategies. Job opportunities also exist in areas such as risk management, as well as in government and international organisations such as the United Nations.

How to shape your career

As a UQ student, you have access to a range of services to prepare for a successful career:

  • The Student Employability Team (SET) – assists students with accessing career opportunities and managing their careers. SET programs give students an edge by helping build industry experience and develop lifelong employability skills. Contact their team of employability specialists to set and achieve your career goals.
  • Networking events – these events help students establish connections with industry professionals.
  • Employer presentations on campus – provides opportunities to meet UQ graduates currently employed in industry and understand what the employer is looking for in a new hire.
  • UQ Careers Fair - an annual university wide event for students to meet with over 130 potential employers to source information on career opportunities.
  • Global Experiences Expo - discover how UQ provides students with opportunities to study overseas, or get support to work, learn or volunteer on a short trip.


Support services

UQ Business School offers a wide range of advice and support for future and current students.

Domestic student enquiries

To find out more about applications or programs for Australian (domestic) students, call +61 7 3346 8100 (open 8:30am to 4:30 pm from Monday to Friday except university and public holidays) or email info@business.uq.edu.au.

International student enquiries

For further enquiries about applications or programs, international students can call +61 3 8676 7004 from outside Australia or 1800 671 980 from inside Australia (free call).

Find out more on the international contact page or use the online enquiry form.

Find details of international educational representatives

Financial assistance

Find out more about fees, charges and financial assistance

Find details of undergraduate scholarships for future students and for current students

Student centres

Student centres are located on each campus including St Lucia and provide a one-stop shop for student administration enquiries – including enrolment, timetables, fees, graduation, academic transcripts and ID cards – and general enquiries.

Call +61 7 3365 2600 from 8.30am – 5.00pm Monday to Friday or visit the student centre page.

Student support

Follow the links below to access further information and support: