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Anna McAlister

Dr Anna MCALISTER

Contact

Telephone +61 7 3346 8154
Facsimile +61 7 3346 7166
Email A.McAlister@business.uq.edu.au
Location 37-510

Positions Held

Postdoctoral Research Fellow

Academic Qualifications

Degree Institution Field Year
PhD The University of Queensland Psychology 2006
GCertEd The University of Queensland Higher Education 2005
BPsySc (Hons 1) The University of Queensland Psychology 2002

Memberships

  • Society for Consumer Psychology
  • American Marketing Association
  • Australasian Society for Behavioral Health and Medicine
  • Society for Research in Child Development
  • Australasian Human Development Association
  • Golden Key International Honour Society

Major Research Grants

Year Title of Grant Granting Agency Amount
2009 Children's Development of Taste Preference and Consumption Patterns: The Roles of Advertising and Food Branding UQ Early Career Researcher 13,550
2007 Effective marketing Communication: Pre-existing Knowledge Structures and Contextual Effects Australian Research Council Discovery 286,000

Field of Current Research

Title of Research Area Brief Description
Branding Formation of brand schemas; Children\'s understanding of brand symbolism
Advertising Effects Persuasion knowledge; Vulnerability to advertising and promotion
Consumer Behaviour Consumer socialization processes in preschool children; Collecting
Developmental Psychology Theory of mind; Executive functioning
Public Policy Television advertising of children\'s products

Publications

Journal Articles

  • McAlister, A.R., & Cornwell, T.B. (in press). Children's Brand Symbolism Understanding: Links to Theory of Mind and Executive Functioning. Psychology and Marketing.
  • McAlister, A., & Cornwell, B. (2007). Consumer Psychology: A Framework for Investigating the Effects of Individual Differences in Theory of Mind, Executive Functioning and Cognition. Australian Journal of Psychology, 59(Supplement), 186.
  • McAlister, A., & Peterson, C.C. (2007). A Longitudinal Study of Child Siblings and Theory of Mind Development. Cognitive Development, 22, 258-270.
  • Wilkinson, T., McAlister, A., & Widmier, S. (2007). Reaching the International Consumer: An Assessment of the International Direct Marketing Environment. Direct Marketing: An International Journal, 1(1), 17-37.
  • McAlister, A., & Peterson, C.C. (2006). Mental Playmates: Siblings, Executive Functioning and Theory of Mind. British Journal of Developmental Psychology, 24, 733-751.
  • McAlister, A., Pachana, N., & Jackson, C.J. (2005). Predictors of Young Dating Adults' Inclination to Engage in Extradyadic Sexual Activities: A Multi-Perspective Study. British Journal of Psychology, 96, 331-351.

Book Chapters

  • McAlister, A. (2007). Marketing to Children: The Foundation of Cradle-to-Grave Brand Relationships. In D. Owens & D. Hausknecht (Eds.), Marketing in the 21st Century (Vol. 4), CT: Praeger Press.

International Conferences

  • McAlister, A.R., Cornain, E.K., & Cornwell, T.B. (2009, August). Collectible Toys as Marketing Tools: Understanding Preschool Children's Desire to Collect. American Marketing Association Summer Educator's Conference, Chicago, IL, USA.
  • McAlister, A.R., & Cornwell, T.B. (2009, March). Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind and Siblings. American Academy of Advertising Conference, Cincinnati, OH, USA.
  • McAlister, A.R., & Cornwell, T.B. (2009, February). Preschool Children's Knowledge of Food Brands Impacts their Development of a Taste Palate. Australasian Society for Behavioural and Health Medicine 6th Annual Scientific Conference, Auckland, New Zealand.
  • Cornwell, T.B., Humphreys, M., McAlister, A.R., Quinn, E., & Kahle, L.R. (2009, February). Eagle—Bird, Nokia—Phone: Understanding Brands as Words. American Marketing Association Winter Marketing Educators' Conference, Tampa, FL, USA.
  • McAlister, A.R., & Cornwell, T.B. (2008, August). Exploring Preschool Children's Taste Preferences as Related to their Knowledge of Food Brands. American Marketing Association Summer Educator's Conference, San Diego, CA, USA.
  • McAlister, A.R., & Cornwell, T.B. (2008, July). Consumer Psychology: Theory of Mind as a Predictor of Children's Understanding of Advertising Intent. International Society for the Study of Behavioral Development, Würzburg, Germany.
  • McAlister, A.R., & Cornwell, T.B. (2008, February). Preschool Children's Brand Symbolism Understanding: Links to Social and Cognitive Development. Society for Consumer Psychology Annual Conference, New Orleans, LA, USA.
  • McAlister, A.R., & Cornwell, T.B. (2007, August). Understanding the Vulnerability of Child Consumers: Links between Theory of Mind Deficits and Preschool Children's Misunderstanding of Consumer Processes. 13th European Conference on Developmental Psychology, Jena, Germany.
  • McAlister, A.R., & Cornwell, T.B. (2007, June). Children's Formation of Brand Attitudes: Age of Onset and Importance of Product Category. Advertising and Consumer Psychology Conference. New Frontiers in Branding: Attitudes, Attachments, and Relationships, Santa Monica, CA, USA.
  • McAlister, A.R., & Peterson, C. (2006, July). Mothers' Teaching as a Predictor of Children's Theory of Mind, Counting and Executive Functioning Abilities. International Society for the Study of Behavioral Development, Melbourne, Australia.
  • Peterson, C., & McAlister, A.R. (2006, July). Theory of Mind and Memory in Deaf and Hearing Children. The 4th International Conference on Memory, Sydney, Australia.
  • McAlister, A.R., & Peterson, C. (2005, April). Mental Playmates: Siblings, Executive Functioning and Theory of Mind. Biennial Meeting of the Society for Research in Child Development, Atlanta, Georgia, USA.

National Conferences

  • McAlister, A.R., & Cornwell, T.B. (2008, September). Preschool Children's Knowledge of Advertising Persuasion: The Contribution of Theory of Mind and Siblings. Faculty of Business, Economics & Law Research Conference 2008, Brisbane, Australia.
  • McAlister, A.R., & Cornwell, T.B. (2007, July). Consumer Psychology: A Framework for Investigating the effects of Individual Differences in Theory of Mind, Executive Functioning and Cognition. 15th Biennial Conference of the Australasian Human Development Association, Sydney, Australia.
  • McAlister, A.R., (2006, June 15). Young Children's Consumer Behaviour: The Desire to Collect. Association for Consumer Research - Asia Pacific Doctoral Colloquium, Sydney, Australia.
  • McAlister, A.R., Pachana, N.A., & Jackson, C. (2003, November). "Oops, I did it Again!": Impulsiveness in Infidelity. Australian Conference for Personality and Individual Differences, Brisbane, Australia.

Distinctions

  • Best Conference Paper Award, American Academy of Advertising Conference (2009).
  • Best Early Career Paper Presentation, Australasian Society for Behavioural and Health Medicine 6th Annual Scientific Conference (2009).
  • Best Paper Award, Society for Consumer Psychology Conference (2008).
  • Best Paper Award, Faculty of Business, Economics & Law Research Conference (2008).
  • Australasian Human Development Association Scholarship to attend the 15th Biennial Conference of the Australasian Human Development Association (2007).
  • Australasian Human Development Association Scholarship to attend the 2006 International Society for the Study of Behavioral Development Conference.
  • Annandale Bequest for Overseas Travel (2005).
  • University of Queensland Postgraduate Research Scholarship to undertake PhD studies (2004 - 2006).

Research Interests

  • Brands and Sponsorship
UQ Business School earns re-accreditation from the European Foundation for Management Development. Read more
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